CleanPixel Guide to Creating a New Campaigns in MailChimp

Link to Video
https://www.loom.com/share/d5e0ddb298814c248b5916515b8de7f9

Objective
To create a new campaign in MailChimp efficiently and effectively.

Key Steps

  1. Go to campaigns and select “all campaigns.”
  2. Click on “create” and choose “regular email,” then click on “design email.”
  3. Edit the name of the campaign.
  4. Select the contacts you want to email.
  5. Ensure the email sender details are correct.
  6. Write a concise subject line and preview text.
  7. Choose the send time (send now or save as draft).
  8. Proceed to designing the email by selecting a template or applying a design.
  9. Customize the template by changing text, images, and buttons.
  10. Add a call-to-action button at the bottom of the email.
  11. Save the email and send a test email to yourself.
  12. Preview the email on both desktop and mobile.
  13. Send the email to the desired recipients.

Things to Note

  • Be cautious with using emojis in the subject line.
  • Ensure all details are accurate before sending the email.
  • Always send a test email to check the appearance on different devices.

Tips for Efficiency

  • Use templates for quick email design.
  • Customize the email content based on the message you want to convey.
  • Double-check all links and buttons before sending the email.
  • Utilize the preview feature to ensure the email looks good on all devices.